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Layer Up for Your Next Adventure

Community-driven gear.

Built for everyone—from weekend warriors to seasoned pros.

Made for Everyday Adventures

Layers Designed by Outdoor Enthusiasts

Quality Gear at Affordable Prices

Countdown is on

Sample Shed: April Collection

See it now!

Community Built Gear

At Squak, we know the best memories come from good company and time outside. We're here to bring you affordable gear that makes every adventure easier.

for the thrill

the chill

the heat

& the hang

Our Story

2022

Launched Squak

When Hamilton lost his go-to fleece, he and his wife Alli began exploring fabric options and learning the ins and outs of outdoor gear. After connecting with a manufacturer, they decided to take a chance and order 300 grid fleece hoodies. Squak was born!

 

2023

Gaining Steam

Every hoodie from the original run sold out, and the basement quickly transformed into a mini warehouse. With their ultramarathon running friend Bennet, the team started experimenting with new colors and dreaming up future products.

 

2024

Squak Flock

To keep the brand rooted in community, Squak launched a gear tester program called The Flock. This growing group helps shape, test, and inspire every new piece of gear—pushing Squak to evolve with every season.