Layer Up for Your Next Adventure
Community-driven gear.
Built for everyone—from weekend warriors to seasoned pros.
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Sample Shed: April Collection
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Community Built Gear
At Squak, we know the best memories come from good company and time outside. We're here to bring you affordable gear that makes every adventure easier.
for the thrill
the chill
the heat
& the hang
Shape Future Gear
Our Story
2022
Launched Squak
When Hamilton lost his go-to fleece, he and his wife Alli began exploring fabric options and learning the ins and outs of outdoor gear. After connecting with a manufacturer, they decided to take a chance and order 300 grid fleece hoodies. Squak was born!
2023
Gaining Steam
Every hoodie from the original run sold out, and the basement quickly transformed into a mini warehouse. With their ultramarathon running friend Bennet, the team started experimenting with new colors and dreaming up future products.
2024
Squak Flock
To keep the brand rooted in community, Squak launched a gear tester program called The Flock. This growing group helps shape, test, and inspire every new piece of gear—pushing Squak to evolve with every season.